Leadership team
Pernod Ricard’s Crystal Brand Unit leadership team oversees the Group’s clear spirits and ready-to-drink (RTD) portfolio, which includes The Absolut Company brands – Absolut Vodka, Malibu and Kahlúa. This experienced and dynamic team sets the direction for the Crystal Brand Unit’s portfolio, striving to shape modern drinks culture with bold, creative brands that delight consumers.
Stéphanie Durroux
CEO Crystal BU
Craig Van Niekerk
VP Marketing Absolut, Malibu & Kahlua
Donny Tobin
VP Business Acceleration & Transformation, Crystal BU
Flore de Garsignies
VP Finance, Crystal BU
Paula Eriksson
Communications Director, Crystal BU
Per Franke
BU Corporate & Compliance and Crystal BU Legal Director
Fredrik Syrén
Managing Director RTD
Melina Py
Chief R&D Officer, Crystal & Gold BUs
Alexandre Piton
VP Human Resources HQ, MMPJ & Crystal BU
Michael Merolli
CEO Havana Club
Tim Croizat
Managing Director, House of Tequila